The seasoned construction team from Coxco Builders know how to pour a mean patio but, they lacked a proper web design for their company. We learned this after hiring them for a project of our own (a concrete RV pad). We almost did NOT hire them due to the fact that they had absolutely no online presence. We’re advocates for good web design, development and SEO– obviously! Their affiliation with Angie’s List and wiliness to come out to our remote location was the only reason we met.
Now, they needed a website badly. We chatted a bit about their web design needs then they hired us to take on their overdue project. They hadn’t had a website in the 13 year since they’ve been in business, so they had some catching up to do. Their timeframe was yesterday but, we still kicked butt, coming through for them in about two weeks.
The content was the easy part. They had built up plenty of job photos over the years, but the hard part was getting them noticed, quickly! The main criteria for their web design, development and SEO dreams was that they hoped to be able to drop several of their other costly marketing ventures. So the website needed to replace their existing marketing efforts in the shortest amount of time possible.
The Web Design, Development, SEO
First we set them up with a few new domain names and a hosting account with Host Gator. Then we built a clean, professional website using WordPress. Their logo was next. It’s current format was printed on piece of paper and business card, so Jeanette started by digitizing and recoloring their company logo to look awesome online. This is a great way to bring any company up to date, quickly!
Building the website took a team effort between their crew and us. We filled the website with oodles of great projects, galleries, and testimonials to start the web design off with a bang. Finally, we went to work on the SEO efforts. Creating inbound links and and setting up the website and each page to be SEO friendly. Developing and focusing on the right keywords was key.
Our web design and SEO efforts paid off! In the first month the client was calling with ecstatic news… the website was generating leads/calls quicker then expected and the website was already out performing a few of their traditional marketing channels. The efforts and successes continue as we grow their SEO honestly and organically. We work as a team with John, Lynnie and Brian and we’re sure more good things are coming their way.
Congratulations, Coxco for a winning team and job well done – a winning web design in record time!
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